Digital Art Direction, UX and Design

for do-gooders & big brands with heart

Work Samples


When you want emotionally intelligent UX/UI

My process for designing user experience (UX) and user interface (UI) is rooted in strategic thinking and a deep understanding of the psychology of digital behavior. With 15+ years experience, I’ll help you identify and prioritize your ideas and goals, and then translate them into a strong creative direction with wireframes, prototypes, and kickass visuals.

A flexible process that meets your changing needs

Whether your needs are complex or simple, my methodologies flex to fit. I can lead you through a design process, work seamlessly with your team, and design for platforms like Drupal, Convio, WordPress, Engaging Networks, and Magento. From website design to UX optimization audits to social share graphics, you’ll get what you need, when you need it.

Authentic partnership for work that matters

I love helping my clients surpass their goals! Great work always has fantastic people behind it and strong relationships bloom from that. When you partner with me, you’ll come back for more. I’ll set you up for success with fresh perspectives and thoughtful, creative collaboration, meeting your project needs on time and within budget.

Amnesty International USA

A global movement of more than 7 million people who have been fighting bad guys since 1961.
Amnesty International USA

Yakima Products

Take more friends on all of life's adventures with the world's leading brand of car racks.
Yakima Products
Corinna Gelster-Borgardt – Metal Toad

Carey is a talented and multifaceted designer with a strong mind for strategy. She offers a strong portfolio, a powerful sense of empathy, and listening skills that leave her clients feeling truly heard and understood. Highly recommended!

Creative Director, Metal Toad
Leda Dederich – UC Berkeley

I've worked with a lot of designers over the course of my career, and Carey Otto is a rare dream! I hired her as lead designer on a recent project, and it was truly one of the most satisfying design projects I've ever worked on. I cannot recommend her highly enough!

Consultant for UC Berkeley
Steve Daigneault – Amnesty

When it comes to interactive design, details matter, and Carey proves her mastery over every detail, from the initial mocks to the final break out files. She put long time agencies to shame with the work she's produced for Amnesty. A true find, I'm always afraid she'll stop freelancing. There's no way we could afford her if she ever chose to go work for a top agency. The best!

former Managing Director, Internet Communications, Amnesty International USA